It almost feels like you need to have a degree in design or have several classes under your belt on PowerPoint and related applications nowadays to practice law. Complex cases may require detailed slides, graphs, and even video animations to illustrate what happened during an accident or an attack, or how a specific event occurred. Below, we’ll discuss essential courtroom presentation tips that every lawyer should have in their toolbelt.
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Have You Watched the News Lately?
Consider, for instance, that news broadcasts sometimes need to give their viewer’s information that isn’t explicitly read by an announcer. So do instructional videos, documentaries, and more. The way these media sources frame information so that it is more absorbable can provide a key insight into best practices for your courtroom presentations as well.
One of the techniques that they employ is to limit readable information. You never want to find yourself in the position of reading off your slides to the jury. Your back will necessarily be turned to them making it more difficult for them to understand you and split their focus between you and your slides. Instead, you want to elaborate on slides so that the jury can focus on you while keeping the image of the slide in their mind.
Vary Your Presentation Methods
It takes an effort to maintain your attention on someone who is speaking. Varying your presentation methods keeps a jury from being fatigued by the monotony of listening to your presentation. It’s also easier for juries and other parties to remember the discrete elements when they’re presented differently. Things like shape and color can be varied to achieve subconscious associations. In some cases, illustrations or storyboards can be used to augment more traditional methods involving electronic presentation software.
Consider Incorporating Video
Video can be a great asset to your presentation, but it must be used cautiously. Jurors have a tendency to absorb information from videos passively. When jurors go into a passive mode of receiving information, they may not be thinking about it or actively engaging with it. The use of video can be powerful, but it should be undertaken seldom so that it achieves its maximum impact.
Contact AWR to Improve Your Presentations
A. William Roberts, Jr. & Associates (AWR) provides a wide array of litigation support services. We employ design experts to provide top quality storyboards, animations, illustrations, and more. Contact us today for more information.